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Parceria Prato Cheio e Nut no Relatório de Sustentabilidade do Mc Donald’s

A Parceria entre a Prato Cheio e a Nut está no Relatório de Sustentabilidade do Mc Donald’s. Nosso trabalho sendo reconhecido dentro e fora do país.

  • CECILIA GAMES CAMPACCI
  • PRESIDENTE
  • INDUSTRIA NUT

OPPORTUNITY

NUT INDUSTRIA`S SEMI-AUTOMATED PROCESS CREATES A YIELD LOSS OF APPROXIMATELY 250KG (4.1 PERCENT) OF FOOD PER MONTH, A SIGNIFICANT AMOUNT FOR A SMALL BUSINESS WHOSE AVERAGE PRODUCTION IS 6 TONS/MONTH. THE OBJECTIVE OF THIS PROJECT IS TO ACHIEVE A BETTER USE OF THIS PRODUCTION YIELD LOSS, SINCE THIS FOOD IS IN EXCELLENT CONDITION TO BE CONSUMED IN ALMOST 90 PERCENT OF CASES, EVEN THOUGH IT DOES NOT MEET REQUIRED COMMERCIALIZATION STANDARDS.

SOLUTION

NUT INDUSTRIA ENTERED INTO A PARTNERSHIP WITH THE PRATO CHEIO NGO THAT DISTRIBUTES FOOD WITH THESE CHARACTERISTICS TO MORE THAN 10,000 NEEDY PEOPLE IN THE GREATER SÃO PAULO AREA.

RESULTS

NUT INDUSTRIA CURRENTLY DONATES AN AVERAGE OF 225KG OF FOOD PER MONTH TO PRATO CHEIO, THUS CONTRIBUTING TO THE ASSURED NUTRITION OF NEEDY CHILDREN AND ADOLESCENTS WHO ARE MAINLY CARED FOR BY ABOUT FIVE ORGANIZATIONS. NUT INDUSTRIA’S EMPLOYEES ARE ON BOARD WITH THIS PROJECT, HELPING THE NGO TO CONSIDER RECIPES THAT OPTIMIZE THE USE OF THE FOODS IT RECEIVES. THEY ARE HAPPY TO KNOW THEY’RE REDUCING THE AMOUNT OF FOOD BEING DISCARDED AS GARBAGE, ESPECIALLY IN BRAZIL, A COUNTRY WHERE SO MANY PEOPLE GO HUNGRY.

Para saber mais, acesse o site do Mc Donald’s:  http://bestpractices.mcdonalds.com/sections/2/case_studies/56?q=nut

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